New York’s Mall at Greece Ridge Welcomes Reading’s Own Boscov’s

Boscov’s Department Store, headquartered in Reading, PA, successfully opened its 51st location at the Mall at Greece Ridge in New York, defying the national trend of struggling malls by implementing a distinct strategy focused on customer service, diverse inventory and a strict stance against shoplifting. CEO Jim Boscov emphasized that the store’s success stems from its wide range of products, from basics to luxury items, and its staff of over 160 new co-workers who are “empowered to help.” Furthermore, Boscov stated that unlike competitors who take losses, the Reading-based company will prosecute shoplifters to avoid raising prices, ensuring the company can thrive in a location where even Macy’s recently closed. In the era where many department stores are scaling back, Boscov’s continues to grow by focusing on people, service and community; values that reflect the very best of Greater Reading.